The size of an average website is expected to exceed 2,300kb and take over 7 seconds to load by the end of 2014. Fast websites perform better with user conversions and in search engine rankings, so in the first part in our series of fine tuning your website we look at optimising images. Reducing page weight and improving loading times.

We’ve upgraded our domain name system (DNS) infrastructure. We love fast websites, so does Google, so this enhancement to our service builds on our already robust global network, delivering websites up to 4x faster than average.